Global Mobile Awards 2012 – Categories
Sponsored by:
Category 1 – Apps of the Year
Not Open for Entry – based on Statistical Market Evidence of Downloads & Use & Judges Nominations:- 1a. Best Mobile App for Consumers
- 1b. Best Mobile App for Enterprise
- 1c. Judges Choice - Best Overall Mobile App
Open for entry – for technical advances in mobile applications:
Category 2 - Mobile Marketing & Advertising
- 2a. Best Mobile Advertising & Marketing Campaign
- 2b. Innovation in Mobile Advertising
- 2c. Mobile Marketing & Advertising Agency of the Year
Category 3 - Best Mobile Services
- 3a. Best Enterprise Mobile Service
- 3b. Best Consumer Mobile Service
- 3c. Best Network Product or Solution for Serving Customers
Category 4 - Social & Economic Development
- 4a. Best Product, Initiative or Service for Underserved Segments
- 4b. mWomen Best Mobile Product or Service for Women in Emerging Markets
- 4c. Best Use of Mobile in Emergency or Humanitarian Situations
- 4d. The Green Mobile Award
Category 5 - Mobile Innovation
- 5a. Best Mobile Health Innovation
- 5b. Best Mobile Innovation for Education or Learning
- 5c. Best Mobile Innovation for Automotive, Transport or Utilities
- 5d. Best Mobile Money Innovation
- 5e. Best Mobile Innovation for Publishing
Category 6 - Best Mobile Handsets & Devices
- 6a. Best Smartphone (Nominations from judges – not open for entry)
- 6b. Best Feature phone or entry level phone (Nominations from judges – not open for entry)
- 6c. Device Manufacturer of the Year (Nominations from judges – not open for entry)
- 6d. Best Mobile Tablet (Nominations from judges – not open for entry)
- 6e. Best New Mobile Handset, Device or Tablet at Mobile World Congress 2012
- 6f. Best Embedded Mobile Device (Non-Handsets)
Category 7 - Best Technology
- 7a. Best Mobile Broadband Technology
- 7b. Best Infrastructure Technology
- 7c. Best Technology Breakthrough
- 7e. Best Cloud Based Technology
- 7f. Best Technology Product or Solution for Safeguarding and Empowering Customers
