Category 6: Best Mobile Technology
6f. Outstanding LTE Contribution
This category reflects the industry move to provide excellent super-fast broadband services through the LTE family.
With LTE and LTE+ being rolled-out and with the abundance of smartphones, mobile broadband is becoming well established in user’s eyes and a viable alternative to older fixed options. Add to that attractively priced tariff plans and the growth of ‘phablet’ devices, and we see why Mobile Broadband is fast becoming the preferred method for going on line for millions of customers worldwide.
Mobile broadband over LTE is now the vital revenue driver for many mobile operators and today competes effectively against many wireline and Wi-Fi offerings. Mobile broadband has also taken ‘mobile’ into the home and the office and heralds a new era in the way we all communicate.
The Outstanding LTE Contribution award recognises the new wave of business opportunities for mobile in this rapidly developing sector and those at the forefront of promoting LTE through products, solutions, services and enabling technologies. The outstanding contribution we are looking for is the big idea that makes LTE exciting to the user and profitable for the operator. LTE network infrastructure solutions can enter Category 6a Best Mobile Infrastructure (enter link here)
The shortlist will be published by the GSMA in January 2014, and one winner in each category will be announced at the Mobile World Congress in Barcelona on Tuesday 25th February 2014.
Entry is open to all players in the Mobile Broadband eco-system as below, and all participating organisations that are developing a wide range of advanced mobile broadband solutions demonstrating the advantages of LTE.
Entry is open to:
- Mobile Network Operators deploying LTE especially those demonstrating bold and aggressive strategies for LTE adoption
- Those operators using LTE capabilities for new and innovating services Infrastructure suppliers implementing LTE networks and demonstrating outstanding use of LTE capabilities whilst supporting legacy 2G and 3G services with credible upgrade paths
- Suppliers of network technologies supporting the LTE core and radio network
- LTE based service platforms or service enhancement capabilities
- Entries that have been developed as a result of partnerships between Operators & 3rd parties demonstrating novel use of LTE
The platform, equipment, software or service entered must have been launched and commercially available prior to the closing deadline of the awards – Friday 6th December 2013. This must include at least one full commercial deployment carrying live customers or demonstrable use of the service or platform. Trials or Beta System deployments are not considered to be eligible. Please provide evidence in your entry to support this such as the end user launch date of the service, including details of countries or regions where the service is available.
The Entry Deadline has been extended until Friday 6th December 2013.
Entries for the category will be judged on the following main criteria:
- What is the major aspect of your LTE development which makes this an outstanding contribution?
- How has this specific LTE concept brought benefits to end user customers?
- Commercial success
- Support legacy 2G and 3G services
- Assimilation of small cell and HetNet concepts into LTE architecture
- In addition, the judges will consider new or recent innovation incorporated in this product or service.
- Contribution to open standards development
Entry forms, supporting materials & formats:
This year, the submission of video to support your entry/entries is very positively encouraged.
You may provide one URL to a video link demonstrating your entry. This should be either privately or publicly posted to YouTube (if a private post, please provide a user name and password for judges to access). The video should be between three and five minutes in length, but no more.
If pointing judges to a website within your entry, please include one website URL, where specific information relating to your product or service entry can be found (judges will not surf websites looking for the information).
The on-line entry form includes an upload facility for you to provide multimedia. You will have the ability to upload 5 additional files to accompany your entry up to a maximum file size of 5MB each. These can be illustration PDF for customer testimonials etc, JPEG for photos or Powerpoint for technical diagrams or statistics, but please keep these relevant to your entry and keep the pages to a maximum of 2.
Specific Entry Form Questions for this category:
On the entry form, in addition to submitting contact and company information, you will be asked to answer the following questions, (Please note the maximum text/character length for your answers including spaces are shown in brackets):
Preview of entry form questions:
- What is the brand name of your LTE product or service (if applicable)? Please note the name given here will be used in all awards publicity. (150 characters = approx 25words)
- Is this a joint entry? If so, who are the partnering organisations? (150 characters = approx 25 words)
- Give evidence that the product or solution was commercially launched and in service carrying traffic and customers before 29th November 2013 and in which markets? (500 characters = approx 85 words)
- Explain your outstanding LTE contribution and the benefit to users and operators (2,000 characters = approx. 200 words)
- If this product or service is a new release or update to an existing version, please explain the key differences and advances available in this release compared to the previous version. Please note that it is only the new release enhanced features or functions that the judges will consider. (500 characters = approx 85 words)
- How many active customers are using the LTE service or product? (1,500 characters = approx 250 words)
- Why is your entry particularly innovative and original and what makes its stand out in the way LTE is used? (1,500 characters = approx. 150 words)
- Is the use of small cells and HetNet used in your LTE deployment? (1,000 characters = approx. 150 words)Has your organization contributed to the development of open standards for LTE? (1,000 characters = approx. 150 words)
- Give evidence on how your new technology is applicable to multiple markets on a global scale? (1,500 characters = approx. 250 words)
Please note: Use one URL that is specific and relevant to the category and will help judges further understand your entry, but due to the number of entries received, judges will not have time to surf company websites looking for further information on the entered product/service or initiative.